Investigation shows, at present electronic components distributors of average gross margin was 15% (including global distributors ), 2010 average revenue growth rate of 38%, higher than that of 2009 15%, the growth rate is the two forces combined action result: market competition led to falling profits, last year tide back up out of stock profit rate. Thanks to this wave of wave of growth in 2010, Hongkong and Mainland China distributor sales average close to 600000000 yuan. Last year the good momentum, the distributor of the battalion closed 2011 still optimistic, the average rate of increase is expected to reach 27%, 54% of respondents plan to components distributors increase orders, to deal with this year is expected to market growth.
Interestingly, three winners of "ten special achievement award", including Digikey, the United States of America mouser and Wuhan source, the same will be chosen in late 8 ( 25-27 ) in Xi'an held the 2011 China ( Xi'an ) Electronics ( www.iCEF.com.cn / summer ) appearance.
With the development of global manufacture and design center to the Chinese migration for prototype development, design and testing of small bulk purchases of rising demand, semiconductor manufacturer were also soon realized the importance of this, signing up catalog distributors, to respond quickly to the needs of this part. Directory types of distributors' performance growth significantly faster than other types of distributors in China last year, Mouser market growth rate even higher amounts to 200%.
At the same time, manufacturers to design active degree increase also means for distributors to provide technical support capacity requirements in ascension, Wuhan source from the establishment of early and accurate in power product design and manufacturing experience, can provide customers with a variety of small isolated power / non-isolated DC-DC, AC-DC switching power supply module products and a variety of power supply design released a few days ago, new dynamic, power source and bold use of the latest IC technology and method of measurement, has launched a hand-held oximetry, handheld meter solutions.
Digikey as the world's largest catalog distributor, is also in April to participate in the seventy-seventh China Electronics Fair ( Shenzhen) the live interactive lectures that, hope and domestic enterprises to strengthen interaction, deep in China market in the process of solving the problem of small bulk purchases, in order, payment, customer service support, web language and tariffs and invoice problems were gradually improved.